To increase awareness, the trailer was also advertised in out of home areas including the large screens in London, Piccadilly Circus.
To add to her extensive Pillow Talk collection, Charlotte Tilbury created a mascara called Pillow Talk Push Up Lashes! Mascara. The mascara gives instant volume, length and stretch to the eyelashes so the trailer focusses on recreating this idea using model shots, visual effects, text animations and 3D animations. My main focus was to design the texts, layouts and visual effects. Then collaborating with the video editor, we arranged the different elements together for the final look of each scene.
To add to her extensive Pillow Talk collection, Charlotte Tilbury created a mascara called Pillow Talk Push Up Lashes! Mascara. The mascara gives instant volume, length and stretch to the eyelashes so the trailer focusses on recreating this idea using model shots, visual effects, text animations and 3D animations. My main focus was to design the texts, layouts and visual effects. Then collaborating with the video editor, we arranged the different elements together for the final look of each scene.